RPA and AI: Key Differences and How They Work Together 

Superblocks Team
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Multiple authors

March 21, 2025

12 minute read

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Traditional RPA tools relied on predefined rules but struggled with unstructured data and complex decisions. Even with features like fuzzy matching, optical character recognition (OCR), and basic decision logic, they remain limited by set parameters. 

By integrating AI, RPA can analyze data, adapt to changing workflows, and reduce human intervention — making automation smarter and more efficient. 

In this article, we’ll cover: 

  • What RPA and AI are (and how they differ)
  • How businesses use AI-powered RPA for smarter automation
  • The future of hyper-automation and what’s next for intelligent workflows

First, let’s quickly define RPA and AI and talk about how they're different.

What’s the difference between RPA and AI? 

In case you want a quick look into how RPA compares to AI, here’s a side-by-side comparison:

Feature RPA AI-based automation
Task type Repetitive, rule-based tasks Adaptive, decision-making tasks
Data handling Structured data (spreadsheets, databases) Unstructured and structured data (text, images, speech)
Learning ability No learning. It follows pre-set rules Learns from data and improves over time
Use cases Data entry, system integration, workflow automation Intelligent chatbots, fraud detection, document analysis

RPA uses bots to automate repetitive, structured tasks by mimicking human actions in software. These bots are great at following rule-based processes with structured inputs and clear steps such as logging into applications, copying data between systems, filling out forms, or moving files from one system to another.

Clearly, these bots can be quite useful for repetitive data-heavy tasks. They are especially advantageous for tasks that are prone to human error. However, they struggle to understand unstructured data or processes they’re not explicitly programmed to do. In other words, they don’t “think”.

In contrast, AI simulates human intelligence. It can learn from data, recognize patterns, understand language, and make decisions in ways that mimic human cognitive abilities. 

Why RPA and AI are more powerful together

Because of these differences, AI and RPA are better together. RPA provides the “hands” of automation while AI serves as the “brain”​.

In a business process, this means:

  • An RPA bot might carry out step-by-step actions (data entry, transactions, etc.), and an AI component provides understanding or decision support at key steps. 
  • AI can handle the gaps left by RPA by interpreting unstructured data, making sense of variability, or predicting outcomes beyond hard-coded rules.

How RPA and AI work together 

When AI is integrated with RPA, the result is often called cognitive automation or intelligent process automation. This integration allows RPA bots not just to do tasks, but to “think” through them. Essentially, the RPA bot still executes the step-by-step operations, but AI algorithms work in the background to analyze information and guide the bot’s actions. 

Here are some common AI technologies making RPA smarter:

  • Natural Language Processing (NLP): NLP helps bots understand and generate human language. So, instead of just dealing with structured data, bots can read emails, interpret requests, or even chat naturally with users.
  • Machine Learning (ML): ML models can analyze historical data to make predictions or classify information within a process. They add adaptability to a bot because, over time, the ML model gets better as it learns from more data. 
  • Computer vision: Allows RPA to “see” and interpret visual content. This means RPA is no longer limited to text data. It can process scanned PDFs and images, or even interact with apps through their visual interface if no API is available. 

To create AI-powered automation, there are a few common ways businesses integrate AI into their RPA setups. They include:

  • APIs: Most AI models are deployed via APIs (e.g., OpenAI for NLP, Google Vision for OCR), which RPA bots call to process data.
  • AI-powered decision engines: AI analyzes incoming data and generates structured outputs that RPA bots act on.
  • Low-code AI + RPA platforms: Some platforms offer pre-built integrations and visual development tools to simplify the deployment of AI models alongside RPA workflows, reducing the need for extensive coding.
  • Event-driven automation: AI triggers RPA actions when certain conditions are met (e.g., an AI model detects a customer complaint → triggers an RPA bot to log a support ticket).

Example: AI + RPA in invoice processing

Let’s say you’re running a finance team that processes hundreds of invoices every day. Here’s how an AI-powered RPA can fully automate the process:

  1. An AI-powered OCR extracts text from an invoice PDF, pulling out fields like vendor name, invoice number, and total amount.
  2. An ML model checks the extracted data against historical transactions. If there’s something unusual like a missing tax ID or a mismatched amount, it flags it for human review.
  3. The RPA bot logs into the ERP system and enters the invoice details.
  4. At this point, the system needs to determine if the invoice should be approved. AI steps in as a decision engine, checking:
  • Is this vendor trusted?
  • Does the invoice match the purchase order?
  • Is the total amount within the expected range?
  1. RPA routes approvals to the right person based on AI’s recommendation. Once approved, the bot initiates the payment process, logs the transaction, and updates records.

Example: AI-powered chatbots with RPA

Suppose you run a company with a high volume of customer support requests — things like password resets, billing inquiries, and order tracking. With AI and RPA working together, the entire process can be automated end to end. 

That process could look like:

  1. A customer reaches out via live chat, email, or a helpdesk portal asking about a double charge for their last order.
  2. The chatbot, powered by NLP, reads the message and classifies it. It determines:
  • The intent: Billing issue
  • The sentiment: Potential frustration
  • The action needed: Refund request
  1. Chatbot calls an AI model for decision-making. It analyzes past cases and checks:
  • Does this customer qualify for an automatic refund based on company policy?
  • Are there any fraud risk signals associated with the account?
  • How much should be refunded based on past transactions?
  1. Based on AI’s decision, an RPA bot:
  • Logs into the billing system
  • Finds the customer’s transaction
  • Processes the refund
  • Updates internal records
  1. Once the RPA bot completes the refund, the chatbot sends a personalized response to the customer or escalates to a human agent if needed (e.g., refund exceeds a certain amount).

The benefits of AI-enhanced RPA

AI-powered RPA makes automation smarter, faster, and more reliable. Here’s how teams benefit from it:

  • Scalability: AI-powered RPA improves with every interaction. Instead of requiring constant updates, it learns from patterns, adapts to changes, and handles increasing workloads. This means it actually scales better the more it’s used.
  • Efficiency: AI + RPA automation can handle tasks much faster than humans. Processes that once took hours or days of manual work can be completed in minutes. This frees employees from drudgery and allows them to focus on higher-value work.
  • Faster decision-making: With AI’s analytical capabilities, automated processes can make data-driven decisions on the fly. AI can analyze large datasets, uncover patterns, and apply predictive models within a workflow, enabling smarter decisions than any static rule-based approach. This means organizations get real-time insights and can respond to situations faster.
  • Improved accuracy: Automations reduce human error and AI further enhances accuracy by making better decisions based on data. RPA bots don’t make typos or forget steps. AI algorithms can detect anomalies and ensure rules are applied consistently. This combination leads to more reliable, error-free processes. 

Top use cases for AI-powered RPA 

AI-powered RPA is transforming how businesses operate across industries. 

Here are some of the most impactful ways AI and RPA are working together today:

  • Banking: RPA and AI in banking help detect fraudulent transactions in real-time by analyzing transaction data and flagging suspicious behavior based on historical fraud patterns.
  • Healthcare: AI-powered chatbots and RPA bots to manage patient scheduling, streamline medical billing, and automate administrative workflows.
  • Retail & eCommerce: An AI-enhanced RPA system in e-commerce might analyze a customer’s purchase history and current preferences (via ML) to decide which personalized offer or action the bot should execute for that customer.
  • HR & recruitment: AI scans resumes and matches them to job descriptions based on skills and experience. RPA bots automate interview scheduling by syncing with managers' calendars.
  • Supply chain: AI-powered RPA bots predict demand fluctuations, and adjust stock levels, across warehouses and stores to prevent overstocking or shortages.

Challenges & limitations of RPA and AI

Despite its promise, integrating AI into RPA and deploying intelligent automation is not without challenges. Organizations should be aware of several key obstacles:

Implementation complexity

Combining AI and RPA adds technical complexity to automation projects. Many companies struggle with legacy system integration. Older software may not easily accommodate RPA or generate the clean data that AI needs​. 

Data privacy and compliance risks

AI-driven automation typically needs a lot of data including potentially sensitive information to function effectively. This raises security and privacy concerns when private data is continuously collected and analyzed. This data may also be stored in cloud environments which can pose data transfer risks if not managed properly.

High initial costs

While RPA and AI promise cost savings in the long run, the upfront costs of implementing them together can be high. Training a machine learning model on company-specific data) can be expensive and time-consuming. Additionally, integrating AI into existing RPA workflows may require consulting or additional tooling. 

But it’s not just the cost of technology. There’s also the cost of experimentation. Implementing both RPA and AI projects can have uncertain outcomes and not every use case will yield immediate ROI.

Workforce resistance 

Any automation especially one that involves AI making decisions can spark concerns about job displacement. Employees may worry that bots will replace human roles, leading to pushback on adoption.

Other challenges include:

  • Ensuring data quality since AI outcomes are only as good as the data fed in.
  • Managing the ongoing maintenance of AI models which may need retraining and tuning regularly.
  • Setting realistic expectations. AI doesn’t guarantee perfect results and can introduce new failure modes. 

Can AI fully replace RPA?

AI is definitely changing how businesses automate their processes, but it hasn’t made RPA obsolete. The rise of agentic AI is pushing automation towards more autonomous systems, yet RPA remains essential for automating structured processes and interacting with apps.

Rather than replacing RPA outright, we’re seeing AI being layered onto it to make it smarter. At the same time, AI can also be deployed independently for tasks that don’t require process automation.

Key trends to watch in automation

Let's look at three big trends shaping the future of automation right now:

Hyperautomation

Businesses are now automating entire workflows end-to-end instead of single tasks. This level of automation is enabled by:

  • AI + RPA: AI enables bots to handle unstructured data and make decisions.
  • Process mining: Tools that analyze existing workflows, highlighting bottlenecks and pinpointing exactly where automation can help most.
  • Low-code/No-code platforms: Easy-to-use tools that empower non-technical teams to create and manage their own automated workflows.

Intelligent Document Processing (IDP) 

A huge portion of business data is locked inside documents like contracts, invoices, forms, and emails. Traditional RPA bots struggle with this type of unstructured content, but IDP helps by using:

  • AI-powered OCR to extract text and understand document layouts.
  • NLP to interpret the meaning behind the extracted text.
  • Machine learning to continuously improve data extraction accuracy.

AI-powered decision-making

AI-driven decision engines help by:

  • Analyzing historical data to predict outcomes (e.g., determining fraud risks, and predicting demand).
  • Optimizing workflows dynamically (e.g., prioritizing high-value customer inquiries automatically).
  • Reducing the need for human intervention in routine approvals.

The 5 best AI-powered RPA platforms

AI-powered RPA is gaining momentum, and several platforms are leading the charge in intelligent automation. Whether you need low-code flexibility, enterprise-grade automation, or deep AI integrations, here are some of the best AI + RPA tools to consider:

1. Superblocks 

Superblocks is an enterprise app development platform for quickly building apps and automating workflows.

While it's not an RPA platform in the traditional sense, it enables AI-powered process automation by integrating with third party tools and services. Teams can trigger actions across platforms like Asana, GitHub, and DataDog using code or scheduled jobs. And since it natively integrates with most AI models (e.g. OpenAI, Anthropic, and Gemini), it’s easy to build intelligent AI-enabled workflows.

2. UiPath

UiPath is primarily recognized as a RPA platform. It in automating repetitive, rule-based tasks but it integrates AI throughout its platform. Some of the AI features it offers include document processing, computer vision, and conversational AI.

3. Automation Anywhere

Automation Anywhere provides a cloud-based, AI-driven RPA platform with a strong focus on agentic automation. It supports integration with multiple AI models, including custom-built ones, and offers a quicker setup through pre-built connectors and integrations.

4. Blue Prism 

Blue Prism, on the other hand, is commonly used in large-scale enterprise deployments, especially where governance, compliance, and security are critical. It has tools for managing gen AI integration, document processing, and conversation AI. However, setting up its intelligent automation platform can be difficult.

5. Microsoft Power Automate 

Microsoft Power Automate’s AI Builder integrates machine learning, OCR, and intelligent decision-making into automated workflows. It’s a great option for businesses already using Microsoft 365, Azure, and Dynamics 365.

How to get started with AI + RPA

Adopting AI-powered RPA requires a clear strategy, the right technology, and a phased approach. Here’s an easy-to-follow approach:

  1. Identify the right processes: Start with high-volume, repetitive tasks that involve data extraction, decision-making, or unstructured inputs like emails and documents. These are the workflows where AI can add intelligence to traditional RPA.
  2. Choose the right AI-powered RPA platform: Consider tools that fit your tech stack, offer AI-driven automation, and scale with your needs. Superblocks, for example, is ideal for teams that prefer more control while UiPath is better suited if you prefer no-code tools.
  3. Map out the workflow: Define how AI processes data, RPA executes tasks, and decisions are made. AI should handle unstructured inputs and analysis, while RPA automates structured execution.
  4. Start small with a pilot program: Choose a single, clear-cut use case to test your AI-powered RPA solution. Measure its effectiveness, fine-tune the process, and collect feedback from your team.
  5. Scale and optimize over time: Once your pilot proves successful, gradually expand across more departments and workflows.

Build your AI-powered workflows with Superblocks

Superblocks hits the sweet spot for engineering teams that find no-code tools too restrictive but also don't have time to build automations entirely from scratch. Developers often choose it because they can write custom scripts, integrate easily with internal or external tools they use, and quickly leverage AI through pre-built AI integrations.

This is possible thanks to Superblocks’ comprehensive suite of features:

  • AI integrations: Use the pre-built AI integrations to connect your apps to AI models like OpenAI, Gemini, and Grok. You don’t need to build your own integrations to ship AI-powered internal apps, workflows, or scheduled jobs.
  • Visual workflow builder: Build automations using a visual flowchart UI where you can chain actions together without writing extensive code. Use JavaScript, SQL, and Python for fine-grained control over execution logic.
  • Over 100 reusable components: Access over 100 beautiful components that simplify development and enforce a consistent design. 
  • Event-driven and scheduled automations: Trigger workflows via API requests or set them to run on a custom schedule.
  • 50+ native integrations for faster API connectivity: Instead of writing extensive API wrappers, Superblocks provides many native integrations for databases, AI tools, cloud storage, and SaaS apps.
  • Centralized governance and access control: Easily define who can create, edit, and execute workflows with role-based access control (RBAC) so teams can collaborate without compromising security.
  • Effortless change management and deployment: Use Git-based workflows to track changes in GitHub or GitLab and deploy with one click.
  • On-premise security: Keep sensitive data and code within your network while still managing your app, workflows, and permissions through Superblocks.

In short, if you're looking to simplify your stack, consolidate your automation efforts, and give your devs a platform that's genuinely enjoyable to use, Superblocks fits the bill.

Want to see it in action? Take a look at our Quickstart Guide, or better yet, try Superblocks for free.

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Superblocks Team
+2

Multiple authors

Mar 21, 2025